Winning Government Contracts
Technology continues to evolve at a rapid pace, so having the right advisors is critical in your efforts to keep up with change. We help you identify and solve your problems, not just from a systems perspective, but from a comprehensive perspective that includes your customers, your stakeholders, and your internal system users. We strive to find innovative, transformative solutions while focusing on practical, achievable implementation.
Capture Strategy
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1. Understand The opportunity
Research the Customer
Dive deep into the customer’s needs, pain points, and decision-making process. Understand their mission, priorities, and challenges.
Opportunity Assessment:
Evaluate the specific program or contract opportunity. Identify key stakeholders, budget, and timeline.
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2. Develop Win Themes and Strategies
Unique Value Proposition:
Define what sets your company apart. Highlight your strengths, differentiators, and past successes.
Win Themes:
Craft compelling narratives that resonate with the customer. Address their critical requirements and emphasize your solutions.
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3. Competitive Analysis
Known Your Competitor
Analyze competitors’ strengths and weaknesses. Understand their strategies and pricing..
Positioning::
Position your company strategically—whether as a market leader, innovator, or cost-effective solution provider.
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4. Assemble a Winning Team
Internal Collaboration:
Engage cross-functional teams—business development, technical experts, and management.
Teaming Partners:
Identify potential partners or subcontractors. Leverage their expertise to strengthen your proposal.
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5. Determine Pricing Strategy and Price-to-Win
Research the Customer
Dive deep into the customer’s needs, pain points, and decision-making process. Understand their mission, priorities, and challenges.
Opportunity Assessment:
Evaluate the specific program or contract opportunity. Identify key stakeholders, budget, and timeline.
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6. Lead Capture Management
Qualify Leads:
Continuously assess the opportunity. Be prepared to pivot if new information arises.
Decision Gates:
Set clear milestones for bid/no-bid decisions.
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7. Review Capture Process and Organization Structure
Process Refinement:
Regularly review and improve your capture process.
Organizational Alignment:
Ensure everyone is aligned with the capture strategy.
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8. Make Effective Bid/No-Bid Decisions
Data-Driven Decisions:
Base bid decisions on data, not emotions.
Risk Assessment:
Evaluate risks associated with pursuing or not pursuing the opportunity.
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9. Implement a Bid Decision Process
Structured Approach:
Define a step-by-step process for bid decisions.
Scalability:
Ensure the process works for both small and large opportunities.
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10. Monitor and Adapt
Continuous Learning:
Gather insights from each capture effort.
Iterate:
Adjust your strategy based on lessons learned..